It's rare that a broadly disruptive, industry shattering/accelerating technology sneaks up on you, much less everyone else all at the same time. But according to Dean Takahashi at VentureBeat, a Gaming as a Service (GaaS) company called OnLive appears poised to launch services that will enable much more robust applications (the current focus is on video games) to be retrieved from the cloud in real-time.
The secret? A new form of robust digital compression that requires just one megabyte of additional software on the web client end.
For years, decades, data compression has formed a frustrating bottleneck for the development and diffusion of not only rich video games, but also more broadly important communication technologies such as virtual worlds (Second Life, Multiverse, VastPark), mirror worlds (Google Earth, Open Street Map) and high definition streaming Web TV (You Tube HD, Hulu) - just to name a few. A breakthrough in compresssion of this magnitutude (which Takahashi says owes its thanks to the discovery of smarter algorithms) is tantamount to throwing more broadband piping at the web and could result in 1) massive acceleration of VW, MW and WebTV adoption, 2) increases in the resolution of these Cloud-based systems.
Iow, it's a big freaking deal.
DISRUPTIVE POTENTIAL: Stated super-compression could/will quickly put a damper on industries such as thin client web browser development, used video game sales, and non-rich virtual worlds. It could/will quickly enbolden virtual video editing, online collaborative Photoshop, robust distance meetings/conferences/lectures, online video game sales (the main thrust of OnLive's efforts), graphically richer websites, and cloud computing efforts in general.
President Barack Obama's video/web overture to the Iranian people marks not only a strategic shift in U.S. policy toward the country, but also a fundamental change in tactics better-suited for an increasingly connected world.
Now let's see how Iranian leaders Mahmoud Ahmanadinejad and the Ayotollah respond.
Google's announcement that they are now openly beta-testing "interest-based advertising" confirms that the near-term future of web advertising will involve tapping into your behavior and interest graph.
To date, we have shown ads based mainly on what your interests are at a specific moment. So if you search for [digital camera] on Google, you'll get ads related to digital cameras. ... We think we can make online advertising even more relevant and useful by using additional information about the websites people visit. Today we are launching "interest-based" advertising as a beta test on our partner sites and on YouTube. These ads will associate categories of interest — say sports, gardening, cars, pets — with your browser, based on the types of sites you visit and the pages you view. We may then use those interest categories to show you more relevant text and display ads.
There is no doubt that this will make for a more interesting and valuable advertising experience, while also boosting Google's bottom line by cutting out advertising inefficiencies. It is also clear that allowing Google to pair your behavioral data with your ad click data will open up a new frontier of behavioral data mining that will further fuel the Google system and lead to additional advances in search, understanding online behavioral modes, and advertising strategies.
Of course, the inexorable move to personal data integration (Facebook and Twitter are hard at work on similar initiatives and will be the next to jump into the data+search game - credit card, shopping club, and survey companies have been doing this for years) into one big-ass socio-behavioral graph pushes to the forefront a host of privacy, transparency, data control, and general social issues/questions that have been mustering force.
Pipl.com is a new biographical search engine that actually works.
The secret? In addition to doing a good job with the search basics, Pipl also returns results from what it calls "the deep web", "a vast repository of underlying content, such as documents in online databases that general-purpose web crawlers cannot reach."
According to a study conducted by the Journal of Electronic Publishing, "public information on the deep Web is currently 400 to 550 times larger than the commonly defined World Wide Web."
A quick search on Pipl does indeed return results from this new search frontier, making the new product a truly useful tool. Just see for yourself.
This successful application of course prompts a whole set of questions about the future of seach, such as:
How deep does the deep web really go? (Deep - quickly getting much deeper.)
How fast will Pipl grow? (Fast.)
Is Google working on similar projects. (Yes, and also expanding the deep web.)
Who will buy it? (Microsoft, Yahoo.)
Will Pipl change web culture by making personal data more accessible? (Yes. It's already the best free background check online and will make people nervous about their social network profiles and decade-OLD data.)
The Google Blog: Until today, Google Earth displayed only one image of a given place at a given time. With this new feature, you can now move back and forth in time to reveal imagery from years and even decades past, revealing changes over time. Try flying south of San Francisco in Google Earth and turning on the new time slider (click the "clock" icon in the toolbar) to witness the transformation of Silicon Valley from a farming community to the tech capital of the world over the past 50 years or so.
Along with a new 3d Mars feature, the additions have increased the scope and resolution of the largest publicly accessible simulation of our physical system, thus expanding the Google's information scaffolding and future monetization opportunities through an increasingly valuable Mirror World.
The new features also reinforce the notion of a rapidly growing retro-quantification industry rooted in our social desire to achieve topsight over space and time. A resource that quickly allows people to surf physical history is obviously critical to bettering our view of reality and thus improving the efficiency of our economic behavior.
According to Peter Kafka over at All Things D, The Obama administration has taken yet another intelligent step toward web-mediated government by hiring Googler Katie Stanton as, get this, "Director of Citizen Participation".
The move to bring in a social media expert (tempered by a finance nd foreign relations background) signals growing awareness of crowd-sourcing as an effective means of value generation. With a mind like Stanton's in the mix, we can safely assume the President is looking to 1) continue exploring the various (and exploding) social media tools available on the market, and 2) to build out a comprehensive social media apparatus that will maximize its efforts in this arena.
Should we create back-ups of websites due to be deleted for historical purposes?
Lynne Brindley, head of the British Library makes the case for preserving the web for future generations:
If websites continue to disappear in the same way as those on President Bush and the Sydney Olympics - perhaps exacerbated by the current economic climate that is killing companies - the memory of the nation disappears too. Historians and citizens of the future will find a black hole in the knowledge base of the 21st century.
But isn't that a moot point? Aren't companies like Google and other info aggregators backing up all of this data on their servers? Brindley says that's not the case:
People often assume that commercial organisations such as Google are collecting and archiving this kind of material - they are not. The task of capturing our online intellectual heritage and preserving it for the long term falls, quite rightly, to the same libraries and archives that have over centuries systematically collected books, periodicals, newspapers and recordings and which remain available in perpetuity, thanks to these institutions.
According to CNet reporter Stephen Shankland it's rather likely that Google will announce the new monster app next week at a star-studded Google Earth event:
Gore is set to join Google Chief Executive Eric Schmidt and Marissa Mayer, vice president of search products and user experience, at the on February 2 event at the California Academy of Sciences, San Francisco's newly rebuilt aquarium, planetarium, and natural history museum. But it's another speaker's name that gives the tip-off about what the event might be about.
MySpace and the Wall Street Journal are running a promotion that will send one MySpace user to the influential World Economic Forum Davos Conference as a "citizen journalist". Though the contest may seem like a novelty at this point in web history, it does mark one small step toward more official respresentation for the prosumer and web networks of the near-future.
Selected by an all-star panel of judges based on their compelling and heartfelt video submissions, the 5 finalists are all women with clear and well-stated messages for our world leaders. Each has garnered a community feedback score of between 72% and 88%, which means that they pass the public likability test. I am particularly struck by how well-rounded and inspiring the candidates come across.
Expecting a steady increase in prosumer behavior, proliferation of web-based economic clans and the growth of value generated by such, I imagine that contests such as this one will expand in coming years as participants in different social nodes gradually begin to demand more rights.
Already, the Chris DeWolfes (MySpace), Mark Zuckerbergs (Facebook), and Philip Rosedales (Second Life) of the world are regularly invited to speak at big events about the sizable online nations they lead. But how long will it take before web-based prosumers unionize and demand representation to the external world?
For those of you still wondering about the awesome power of open-source software and web apps, which some forecasters believe will comprise 40% of all IT jobs by 2020, the Open Street Map (open version of Google Maps) editorial timelapse above is an illuminating demonstration of how individuals scattered across the globe can work together to quickly assemble a complex information graph.
Still doubting the power of digital altruism? Consider that over the next few years we'll move closer to always-on, hi-def, GPS-enabled life-logging devices, which will make contributing rich information to such 3D wikis much easier, if not nearly automatic. Mix in some smarter software that understands where to contextually arrange data and we're likely looking at serious acceleration of open-source graphing projects, which would help explain why the % of open-source jobs is expected to rise so significantly.
The Global Brain is hard at work. Emerging technology, software, information and social norms are speeding up its top-down, bottom-up and hybrid knowledge generation.
Upwards of 50 million people have access to web video through their televisions today thanks to Google, Sony and Nintendo, who have collaborated to bring YouTube videos to the Wii (50 million units sold by March) and PS3 (12 million units sold) through a custom version of the popular site modified for larger home screens.
From the YouTube blog:Currently in beta, the TV Website offers a dynamic, lean-back, 10-foot television viewing experience through a streamlined interface that enables you to discover, watch and share YouTube videos on any TV screen with just a few quick clicks of your remote control. With enlarged text and simplified navigation, it makes watching YouTube on your TV as easy and intuitive as possible. Optional auto-play capability enables users to view related videos sequentially, emulating a traditional television experience. The TV Website is available internationally across 22 geographies and in over 12 languages.
Many bloggers, including this one, have been anticipating this moment for some time, speculating that 2009 will at last be the year of Web Video on TV. Today's mostrous event clinches that moniker, making it extremely likely that by year's end upwards of 100 million game console viewers will have access to YouTube and other web video broadcast platforms through their traditional televisions. (Simply factor in the XBox reaction and ongoing Wii and PS3 sales.)
A couple of weeks ago I pointed out a new trend that was exemplified by the creation process of the Twitter application Twittority. Where big social media influence blogs like Tech Crunch, Mashable and others have the power to effect what gets created by defining a pain point. This trend was further confirmed a couple of days ago when Rachel Cunliffe's post on Mashable predicted ways in which Twitter would evolve over 2009. In pretty much the same time frame as the Twittority example (overnight), Dan Zarella designed a solution app in response to one those predictions.
Mashable was quick to recognize this effort and tout their status as a product cycle influencer the following day.
The power of web 2.0 is on full display here. The conversation aggregating nature of influence blogs is a major driver and the incipient response of hackers augurs enormous potential. This growing community of "first responders" are enabled by a developing toolkit that facilitates quick and inexpensive solutions.